Economics are at the heart of business. But how we define economics, what we enable economics to encompass, determines whether our leadership is rich or poor. This episode of The Seven Lemons of Leadership examines the cause of poor economics and what we can do to avoid it. Brilliance Activator helps leaders uncork the creative [...]
Category Archives: Customer Service
The Seven Lemons Of Leadership – Episode Five
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The Seven Lemons of Leadership – Episode Four
The main purpose of business, according to business guru Peter Drucker, is to get and keep customers. How do we get and keep customers? By delivering products and services that provide value. The third Lemon of Leadership occurs when our customers question the value of our goods and services. And the fourth Lemon of Leadership [...]
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The Seven Lemons of Leadership – Episode Two
The first lemon of leadership is NO GOAL/NO SCORE. In this episode we explore why goals are critical to leadership success and present a simple and effective way to approach goal-setting. Brilliance Activator helps leaders uncork the creative power of their teams to develop products and services that delight customers, increase repeat sales, and improve [...]
Also posted in Brilliance, Brilliant Actions, Communication, Focus, Leadership, Seven Lemons of Leadership 3 Comments
The Seven Lemons of Leadership – Episode One
No one I know has ever joined a company expecting it to be a bitter experience. Most of us expect sweet things from our work. So why do things go sour? This is the first of a video series called The Seven Lemons of Leadership. In this series we’ll explore and deal with the behaviors [...]
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Authentic Customer Experience
A recent trip to the Mayan ruins in Chichen Itza, Mexico with my nephew Auggie Heschmeyer and my wife Katie made me think about what it means to deliver an authentic customer experience. Those thoughts led to this video…
Also posted in Brilliant Actions, Musings 4 Comments