Nine Constraints To Innovation & Change

Innovation may be the latest business craze, but for most organizations, the achievement of bold innovation targets is difficult. To make matters worse, any one of these nine constraints make the task of innovation more difficult, if not impossible:

  1. Lack of a clear innovation strategy.
  2. Failure to communicate the innovation strategy throughout the organization.
  3. Poor understanding of the world outside the organization (e.g., competition, market trends, technological trends, client needs).
  4. Weak, or non-existent, systems and structures needed to encourage innovation.
  5. Lack of innovation champions and supports.
  6. Need for the innovation strategy not clear to staff.
  7. Failure or unwillingness of staff to accept the innovation strategy.
  8. No understanding of or training in creative thinking tools and processes.
  9. Poorly run creative thinking and innovation workshops and events.


If an organization has not been particularly innovative in the past, the desire for more innovation represents a significant change. For organizational change to be successful, everyone needs a clear understanding of what the change is and why it’s necessary. They have to believe the change is possible and personally worthwhile. Finally, they need the energy and support to achieve the change.


Leaders who do their best to remove the constraints listed above and who guide staff through the innovation change process reap the rewards that innovation brings–market leadership, increased revenue and an engaged staff.

Brilliance Activator helps leaders uncork the creative power of their teams to develop products and services that delight customers, increase repeat sales, and improve their profit margins. Receive regular insights and information from Brilliance Activator by subscribing to our free newsletter.
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